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Tagline Revamping for Manufacturing Company

Project Overview

Redwop Chemicals had identified that they have reached the milestone from where they need to revamp their corporate image. Hence they thought of hiring an agency that could help them in, a complete 360-degree revamping of Redwop's brand image. After a detailed discussion of our team with Redwop, an entire strategy was submitted for this revamping exercise, and a new tagline communicating companies new vision was created.
The new tagline was focused to establish the company as an international firm that was not just a construction chemical manufacturing unit but is an innovative & research-oriented chemical manufacturing company.

  • Branding
  • Branding
  • Redwop Chemicals Pvt. Ltd.
  • Rajkot, Gujarat, India
  • 6 Months
  • https://www.redwop.net/
  • https://www.redwop.net/

Pain Areas

Major Challenges were:

The older tagline - "Long Life Construction" was communicating Redwop as a construction chemical company which was restricting its growth & scope in the chemical manufacturing industry. Plus the tagline was creating a brand image of a local company which was hindering Redwop's plans for going in the international market.

Research & Innovation was the major factor in Redwop's new brand identity which was completely missing in its older tagline.

Solutions

The solution we provided was to come up with a new tagline that should be resolving all the discussed limitations in the older tagline from restrictions in the scope of the market to local brand identity.

Citta's team closely analyzed the pain areas and then from all the issues they figure out a few major challenges which were hindering the growth & new brand image of Redwop the most. Once the main challenges were frizzed, team Citta come up with a tagline revamping process, and after long yet comprehensive research & discuss the new tagline for Redwop was finalized. 

"INNOVATING FOR A BETTER WORLD"

Features

For better visibility in marketing communications, Redwop was provided with monochromatic logos in RED, BLACK & WHITE colors and tooltip logo.

Benefits

Below are top benefits for Redwop to invest in a professional logo tagline:

  • It gives them a great first impression.
  • It strategically solves your problem because it explains to your customer about you in a line
  • Gives a significant character to your brand and differentiates it from others.
  • Describe company vision & identity
  • It gives their business identity & makes it easier to build the brand & its new identity.
  • It helped them to project a professional image.
  • Clear communication to the audience. 
  • They saw a return on this investment.

Technology

Development Deliverables

Tagline Creation Logo Creation

IDE/Tools

Adobe InDesign Adobe Photoshop

Technology expert people analysis

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Contact us by filling out the form below. We are available to discuss your specific project needs in greater detail to help you to find the best solution for you and your business.

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Citta Solutions Limited.

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